Glossary
AEO (Answer Engine Optimization)
Quick answer
Answer Engine Optimization (AEO) is the practice of structuring content so AI answer engines — ChatGPT, Claude, Perplexity, Google AI Overviews — quote and cite it in their generated answers.
Where SEO optimizes for ranked links, AEO optimizes for being the sentence an AI reads back to the user. It rewards crisp, quotable definitions in the first 100 words, clear FAQ and comparison structure, and machine-readable signals like JSON-LD and llms.txt.
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